Technical SEO for JavaScript and SaaS
For a SaaS team whose JavaScript site is hard to crawl, index, or explain. Audit plus implementation, not a slide deck.
Who this is for
A founder or marketing lead on a JavaScript or SaaS site who needs technical SEO done in the codebase, not only recommended.
The trigger is wrong canonicals, a sitemap or rendering setup crawlers miss, or a launch that search still does not see.
I audit the rendered HTML and the repo, then implement the prioritized fixes we agree in the Statement of Work.
HalloCasa
HalloCasa needed a technical SEO audit and a prioritized roadmap: crawl and index basics, market visibility, and what to fix first in a Next.js site.
The delivery was the audit and that roadmap. This page does not claim a measured traffic or ranking change.
What this engagement is
Technical SEO for JavaScript and SaaS sites: the HTML a crawler actually receives, canonicals, hreflang, sitemaps, and indexable pages — with implementation included.
Google’s AI features use those same basics. The work is the crawlable page and the fix in the repo, not a separate AI markup project.
What you get
- ✓Technical SEO audit with prioritized fixes
- ✓GEO strategy for AI answer visibility
- ✓Keyword and competitor gap analysis
- ✓Content and structure recommendations
- ✓Measurable KPIs and reporting setup
- ✓Written Statement of Work — see example SoW
GEO SEO questions
What is GEO SEO?
GEO SEO (Generative Engine Optimization) is the work of being named in AI answers — ChatGPT, Google AI Overviews, and similar systems — in addition to classic Google rankings.
What is the difference between SEO and GEO?
SEO targets a ranking on the results page. GEO targets a citation inside the answer itself. Both need a crawlable page, one clear question, and a direct answer.
What should a page include so an AI answer can cite it?
The question in the title, the answer in the opening paragraphs, sourced facts, and an FAQ for follow-ups. A page without that answer gives the model nothing to cite.
Do I need both SEO and GEO?
Yes. Without an indexable page there is nothing to cite. GEO does not replace SEO.
First step
The call is to see whether a technical SEO pass is the right next purchase. After that, a bounded Statement of Work.
- Scope
- One JavaScript or SaaS site: crawl, index, canonicals, and the pages that should rank.
- Deliverables
- Audit notes plus the prioritized fixes we implement in the repo.
- Turnaround
- Agreed in the Statement of Work.
- Exclusions
- Content writing for a new article series, link buying, and ranking guarantees.
- Price
- On request.
Tell me about your visibility goals
📝 Or send a message